Veeam and Google Cloud have long been leaders at providing reliable, verifiable, cloud-based recovery solutions across any environment or application. And now, we’re taking another step in that direction with the introduction of Continuous Data Protection (CDP) disaster recovery for business-critical Tier One applications.

Veeam Backup & Replication (VBR) and Veeam Backup for Google Cloud (VBG), available on Google Cloud Marketplace, offer enterprises a faster, simpler, and more cost-effective way to level up your company’s backup and recovery capabilities. Enterprise customers can take control and craft a backup and storage strategy based on their SLA requirements and RTO/RPO goals, rather than cost, capacity, or scalability constraints. And with Google Cloud, enterprises get the secure, global cloud infrastructure and applications they need to achieve value with digital transformation.

3 ways Veeam and Google Cloud elevate your company’s backup and recovery game

More than ever, businesses are adopting cloud migration and modernization strategies to cut costs, simplify and streamline IT overhead, and enable innovation. And with four out of five organizations planning to use either cloud storage or a managed backup service within the next two years¹, many will be looking to understand just how and why the cloud can help them protect their businesses and serve their big-picture cloud objectives.

There are a lot of different ways to tackle these questions when it comes to leveraging VBR and VBG on Google Cloud infrastructure. We’ll focus here on a few that appear to be top of mind with many of our customers.

Cloud-based CDP for business-critical applications. Disaster recovery (DR) for critical Tier One applications doesn’t leave much room for error: Many of these applications will measure RTOs and RPOs in minutes or even seconds to avoid a major business disruption.

In some cases, these applications use dedicated, high-availability infrastructure to maintain independent disaster recovery capabilities. In many others, however, it falls upon IT to maintain an on-prem CDR solution, running on dedicated DR infrastructure, to ensure near real-time RTOs/RPOs for enterprise Tier One applications.

VBR on Google Cloud gives these enterprises a complete and fully managed CDR solution delivering RPOs measured in seconds. And by running VBR on Google Cloud’s highly secure, global cloud infrastructure, even the most advanced enterprise IT organizations can deploy a DR environment that will match or exceed their on-prem capabilities — with none of the CapEx, overhead costs, or management headaches.

Right-sizing your enterprise backup strategy. Of course, many enterprise applications don’t require this level of protection, especially in terms of RPOs. In many cases, snapshot-based replication, typically with 6-12-hour RPOs, is enough for a business to recover less critical systems without suffering a major business setback.

Veeam customers get the flexibility they need to choose the right type of protection for their applications and business data. They can easily store both VM replicas and an unlimited number of Veeam backups in Google Cloud, and restore from either source. Google’s Archive tier of object storage gives VBG customers one of the industry’s most cost-effective long-term storage solutions—while still achieving relatively fast RTOs.

Running Veeam on Google Cloud also solves the scalability challenges that so many enterprises face when they manage on-prem systems. With Veeam and Google Cloud, an organization’s DR and backup capabilities will always align seamlessly with business needs.

For example, resizing a Google Cloud VMware Engine (GCVE) cluster or spinning up additional clusters is something that can happen on the fly to accommodate restores and migrations. There’s no need to worry about overprovisioning and, with Veeam’s Universal Licensing, no additional licenses are required to migrate to the cloud. Customers can make DR and backup decisions based entirely on risk and business considerations, rather than on budget constraints or arbitrary resource limitations.

Getting out of the data center game. Finally, running VBR on Google Cloud can be a major step towards retiring costly, resource-intensive, on-prem IT assets. Most enterprises today are moving aggressively to retire data centers and migrate applications to the public cloud; virtually all of them are now managing hybrid cloud environments that make it easier to move workloads between on-prem and public cloud infrastructure.

By leveraging the cloud as a DR target, Veeam on Google Cloud reduces some of the costs and IT resources associated with maintaining on-prem data centers, servers, storage, and network infrastructure.

Setting the stage for digital transformation

Disaster recovery has always been a frustrating initiative for enterprise IT. It’s a demanding, expensive, resource-intensive task, yet it’s also one where dropping the ball can be a catastrophic mistake. We can’t take DR — or backup and recovery in general — off an IT organization’s list of priorities. But Veeam and Google Cloud can make it much simpler, easier, and less expensive for our customers to maintain world-class backup and recovery capabilities while putting themselves in a great position to achieve their broader digital transformation goals.

Google Cloud Marketplace makes procurement easier, too: Buying VBR and VBG on Google Cloud Marketplace helps fast-track corporate technology purchases by allowing you to purchase from an approved vendor, Google. All Marketplace purchases are included in your single Google Cloud bill, while drawing down any monthly spend commitment you may already have with Google Cloud.

To learn more about how Veeam and Google Cloud work together to help you keep your critical applications protected, visit veeam.com/google-cloud-backup.