aster.cloud aster.cloud
  • /
  • Platforms
    • Public Cloud
    • On-Premise
    • Hybrid Cloud
    • Data
  • Architecture
    • Design
    • Solutions
    • Enterprise
  • Engineering
    • Automation
    • Software Engineering
    • Project Management
    • DevOps
  • Programming
    • Learning
  • Tools
  • About
  • /
  • Platforms
    • Public Cloud
    • On-Premise
    • Hybrid Cloud
    • Data
  • Architecture
    • Design
    • Solutions
    • Enterprise
  • Engineering
    • Automation
    • Software Engineering
    • Project Management
    • DevOps
  • Programming
    • Learning
  • Tools
  • About
aster.cloud aster.cloud
  • /
  • Platforms
    • Public Cloud
    • On-Premise
    • Hybrid Cloud
    • Data
  • Architecture
    • Design
    • Solutions
    • Enterprise
  • Engineering
    • Automation
    • Software Engineering
    • Project Management
    • DevOps
  • Programming
    • Learning
  • Tools
  • About
  • Platforms

IKEA: Creating A More Affordable, Accessible And Sustainable Future With Help From The Cloud

  • aster.cloud
  • October 27, 2020
  • 3 minute read

A better home creates a better life

We are here to create a better everyday life for many people with big dreams, big needs and thin wallets. Today’s life at home is more important than ever, not only to accommodate people’s basic needs, but also to make space for home offices, remote education and multi-purpose entertainment and exercise environments.

People are looking for products and services that offer value for money, that are convenient and easily available. Consumers are increasingly connecting with brands and companies that are making a positive impact and contributing to the environment. Life at home has never been as important as it is today, and IKEA is determined to create a more affordable, accessible and sustainable future for all.


Partner with aster.cloud
for your next big idea.
Let us know here.



From our partners:

CITI.IO :: Business. Institutions. Society. Global Political Economy.
CYBERPOGO.COM :: For the Arts, Sciences, and Technology.
DADAHACKS.COM :: Parenting For The Rest Of Us.
ZEDISTA.COM :: Entertainment. Sports. Culture. Escape.
TAKUMAKU.COM :: For The Hearth And Home.
ASTER.CLOUD :: From The Cloud And Beyond.
LIWAIWAI.COM :: Intelligence, Inside and Outside.
GLOBALCLOUDPLATFORMS.COM :: For The World's Computing Needs.
FIREGULAMAN.COM :: For The Fire In The Belly Of The Coder.
ASTERCASTER.COM :: Supra Astra. Beyond The Stars.
BARTDAY.COM :: Prosperity For Everyone.

It goes without saying that the pandemic has affected societies and communities at large. During these times, people are looking for different ways to shop and have their items delivered. Online shopping has reached new heights, with experienced online shoppers buying more than ever before and new shoppers entering the online space for the very first time. During lockdowns, many of our IKEA stores catered to customers online only, leading to increased levels of growth in e-commerce and an acceleration of our digital transformation. Things that would normally take years or months were accomplished within weeks and days.

An adaptation strategy was important for our business whilst undergoing this period of change. We transformed our current technology infrastructure, converted our closed stores into fulfilment centers and enabled contactless Click & Collect services whilst increasing the capacity to manage large web traffic volumes and online orders. By using Google Cloud, among other key serverless technologies, we were able to instantly scale our business globally, on the web and in our stores.

Read More  HashiCorp Launches Multi-Cloud Infrastructure Automation As A Service With HashiCorp Cloud Platform

With the use of technology, we focused on taking care of co-workers as our first priority. We modified ways of working and engineered a solution where IKEA staff could borrow equipment online for a home office environment set-up. We empowered employees with data and digital tools, automating routine tasks, building advanced algorithms to solve complex problems, placing more modern technology in stores and designing additional self-serve tools. Through cloud technology we trained our data models to assist our co-workers, creating more efficient picking routes, which in turn enriched our customer experience.

During this time, we have also committed to accelerating our investments towards a sustainable business. We will invest EUR 600 million into companies, solutions and our own operations to enable the transition to a net-zero carbon economy. As part of that journey, our goal is to use digital tools to help enable circularity across our value chain. We believe that doing good business is good business—both for us and for our planet.

 

Fulfilling customer needs for the future

With a growth mindset, we’ll continue to listen, learn and adapt our business to meet our customers where they are. We want to create an experience unlike any other, with the uniqueness of IKEA at the core. We are currently working on better fulfilling customer needs using recommendations through AI, chatbots for simpler and better customer service and 3D visualization design tools to picture furniture in photo realistic rooms. We want to show that IKEA can truly touch every customer around the globe with home furnishing products that provide an unforgettable everyday life at home experience.

Read More  Back By Popular Demand: Google Cloud Products In 4 Words Or Less (2022 Edition)

To learn more, please tune into my fireside discussion with Eva Fors, Managing Director, Nordics, Google Cloud, about innovation, accelerating omni-channel capabilities, diversity and inclusion, and more.

 


Ingka Group recently acquired Geomagical Labs, a spatial computing company, developing mixed reality (real + virtual) experiences to support consumer needs. Using an ordinary smartphone, consumers will be able to quickly capture their spaces and virtually play with IKEA products in their rooms before purchasing them. Discover more here. 

The IKEA logo and the IKEA wordmark are registered trademarks of Inter IKEA Systems B.V.

By Barbara Martin Coppola, Chief Digital Officer at IKEA Retail (Ingka Group)

Source https://cloud.google.com/blog/topics/customers/how-ikea-is-creating-a-more-affordable-accessible-and-sustainable-future


For enquiries, product placements, sponsorships, and collaborations, connect with us at [email protected]. We'd love to hear from you!

Our humans need coffee too! Your support is highly appreciated, thank you!

aster.cloud

Related Topics
  • Click & Collect
  • Google Cloud
  • IKEA
You May Also Like
Google Cloud and Smart Communications
View Post
  • Platforms
  • Technology

Smart Communications, Inc. Dials into Google Cloud AI to Help Personalize Digital Services for Filipinos

  • October 25, 2024
View Post
  • Platforms
  • Public Cloud

Empowering builders with the new AWS Asia Pacific (Malaysia) Region

  • August 30, 2024
Red Hat and Globe Telecoms
View Post
  • Platforms
  • Technology

Globe Collaborates with Red Hat Open Innovation Labs to Modernize IT Infrastructure for Greater Agility and Scalability

  • August 19, 2024
Huawei Cloud Cairo Region Goes Live
View Post
  • Cloud-Native
  • Computing
  • Platforms

Huawei Cloud Goes Live in Egypt

  • May 24, 2024
Asteroid
View Post
  • Computing
  • Platforms
  • Technology

Asteroid Institute And Google Cloud Identify 27,500 New Asteroids, Revolutionizing Minor Planet Discovery With Cloud Technology

  • April 30, 2024
IBM
View Post
  • Hybrid Cloud
  • Platforms

IBM To Acquire HashiCorp, Inc. Creating A Comprehensive End-to-End Hybrid Cloud Platform

  • April 24, 2024
View Post
  • Platforms
  • Technology

Canonical Delivers Secure, Compliant Cloud Solutions for Google Distributed Cloud

  • April 9, 2024
Redis logo
View Post
  • Platforms
  • Software

Redis Moves To Source-Available Licenses

  • April 2, 2024

Stay Connected!
LATEST
  • 1
    The Summer Adventures : Hiking and Nature Walks Essentials
    • June 2, 2025
  • 2
    Just make it scale: An Aurora DSQL story
    • May 29, 2025
  • 3
    Reliance on US tech providers is making IT leaders skittish
    • May 28, 2025
  • Examine the 4 types of edge computing, with examples
    • May 28, 2025
  • AI and private cloud: 2 lessons from Dell Tech World 2025
    • May 28, 2025
  • 6
    TD Synnex named as UK distributor for Cohesity
    • May 28, 2025
  • Weigh these 6 enterprise advantages of storage as a service
    • May 28, 2025
  • 8
    Broadcom’s ‘harsh’ VMware contracts are costing customers up to 1,500% more
    • May 28, 2025
  • 9
    Pulsant targets partner diversity with new IaaS solution
    • May 23, 2025
  • 10
    Growing AI workloads are causing hybrid cloud headaches
    • May 23, 2025
about
Hello World!

We are aster.cloud. We’re created by programmers for programmers.

Our site aims to provide guides, programming tips, reviews, and interesting materials for tech people and those who want to learn in general.

We would like to hear from you.

If you have any feedback, enquiries, or sponsorship request, kindly reach out to us at:

[email protected]
Most Popular
  • Understand how Windows Server 2025 PAYG licensing works
    • May 20, 2025
  • By the numbers: How upskilling fills the IT skills gap
    • May 21, 2025
  • 3
    Cloud adoption isn’t all it’s cut out to be as enterprises report growing dissatisfaction
    • May 15, 2025
  • 4
    Hybrid cloud is complicated – Red Hat’s new AI assistant wants to solve that
    • May 20, 2025
  • 5
    Google is getting serious on cloud sovereignty
    • May 22, 2025
  • /
  • Technology
  • Tools
  • About
  • Contact Us

Input your search keywords and press Enter.